@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix isothes: <http://purl.org/iso25964/skos-thes#> .

<https://concepts.sagepub.com/social-science/concept/legal_issues_in_entrepreneurship>
  skos:prefLabel "legal issues in entrepreneurship"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/branding> .

<https://concepts.sagepub.com/social-science/concept/brand_personality>
  skos:prefLabel "brand personality"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/branding> .

<https://concepts.sagepub.com/social-science/concept/marketing_(business)>
  skos:prefLabel "marketing (business)"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/branding> .

<https://concepts.sagepub.com/social-science/concept/marketing>
  skos:prefLabel "marketing"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/branding> .

<https://concepts.sagepub.com/social-science/concept/corporate_branding>
  skos:prefLabel "corporate branding"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/branding> .

<https://concepts.sagepub.com/social-science/concept/advertising>
  skos:prefLabel "advertising"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/branding> .

<https://concepts.sagepub.com/social-science/concept/brand_equity>
  skos:prefLabel "brand equity"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/branding> .

<https://concepts.sagepub.com/social-science/concept/conceptgroup/concepts>
  a skos:Collection, isothes:ConceptGroup ;
  skos:prefLabel "concepts"@en ;
  skos:member <https://concepts.sagepub.com/social-science/concept/branding> .

<https://concepts.sagepub.com/social-science/concept/branding>
  skos:broader <https://concepts.sagepub.com/social-science/concept/marketing_(business)>, <https://concepts.sagepub.com/social-science/concept/advertising>, <https://concepts.sagepub.com/social-science/concept/legal_issues_in_entrepreneurship>, <https://concepts.sagepub.com/social-science/concept/marketing> ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/brand_personality>, <https://concepts.sagepub.com/social-science/concept/brand_equity>, <https://concepts.sagepub.com/social-science/concept/corporate_branding> ;
  skos:prefLabel "branding"@en ;
  skos:definition "Branding is the practice of adding an artificial identity to a product, company, or person. Originally, branding referred to the practice of marking slaves or cattle with signs of property. [Source: <a href=\"https://sk.sagepub.com/reference/consumerculture/n47.xml\" target=\"_blank\" data-id=\"to-sk\">Encyclopedia of Consumer Culture; Branding</a>]"@en ;
  a skos:Concept .