@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix isothes: <http://purl.org/iso25964/skos-thes#> .

<https://concepts.sagepub.com/social-science/concept/customers>
  skos:prefLabel "customers"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/customer_equity> .

<https://concepts.sagepub.com/social-science/concept/conceptgroup/concepts>
  a skos:Collection, isothes:ConceptGroup ;
  skos:prefLabel "concepts"@en ;
  skos:member <https://concepts.sagepub.com/social-science/concept/customer_equity> .

<https://concepts.sagepub.com/social-science/concept/customer_equity>
  skos:definition "Over the past decade, sports marketing practitioners have begun to alter their perspectives on marketing from that of a product-centered perspective to more of a consumer-oriented focus. Born out of the transition of the global economy to a service-based economy and the spread of service-based industries, customer equity refers to the sum total of the discounted lifetime value of a sport organization's current and future potential customers. [Source: <a href=\"https://sk.sagepub.com/reference/sportsmagementmarketing/n182.xml\" target=\"_blank\" data-id=\"to-sk\">Encyclopedia of Sports Management and Marketing; Customer Equity</a>]"@en ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/customers> ;
  skos:prefLabel "customer equity"@en ;
  a skos:Concept .