@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix isothes: <http://purl.org/iso25964/skos-thes#> .

<https://concepts.sagepub.com/social-science/concept/communications_mix>
  skos:prefLabel "communications mix"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/marketing_communication> .

<https://concepts.sagepub.com/social-science/concept/integrated_marketing_communication>
  skos:prefLabel "integrated marketing communication"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/marketing_communication> .

<https://concepts.sagepub.com/social-science/concept/marketing_communication>
  skos:narrower <https://concepts.sagepub.com/social-science/concept/Schramm_model_of_communication>, <https://concepts.sagepub.com/social-science/concept/integrated_marketing_communication>, <https://concepts.sagepub.com/social-science/concept/communications_mix>, <https://concepts.sagepub.com/social-science/concept/advertising> ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/marketing_(business)> ;
  skos:prefLabel "marketing communication"@en ;
  a skos:Concept .

<https://concepts.sagepub.com/social-science/concept/marketing_(business)>
  skos:prefLabel "marketing (business)"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/marketing_communication> .

<https://concepts.sagepub.com/social-science/concept/advertising>
  skos:prefLabel "advertising"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/marketing_communication> .

<https://concepts.sagepub.com/social-science/concept/conceptgroup/concepts>
  a skos:Collection, isothes:ConceptGroup ;
  skos:prefLabel "concepts"@en ;
  skos:member <https://concepts.sagepub.com/social-science/concept/marketing_communication> .

<https://concepts.sagepub.com/social-science/concept/Schramm_model_of_communication>
  skos:prefLabel "Schramm model of communication"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/marketing_communication> .

