@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix isothes: <http://purl.org/iso25964/skos-thes#> .

<https://concepts.sagepub.com/social-science/concept/television_research>
  skos:prefLabel "television research"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/media_research> .

<https://concepts.sagepub.com/social-science/concept/media_research>
  skos:definition "gathering and interpreting data related to the reach and effectiveness of advertising media and media vehicles to facilitate information-based media decisions on budget allocations, selection of media vehicles to reach the target audience, scheduling, and other decisions. [Source: <a href=\"https://sk.sagepub.com/reference/dictionary-of-marketing-communications/n2122.xml\" target=\"_blank\" data-id=\"to-sk\">Dictionary of Marketing Communications; Media Research</a>]"@en ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/television_research>, <https://concepts.sagepub.com/social-science/concept/textbook_research> ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/media_studies> ;
  skos:prefLabel "media research"@en ;
  a skos:Concept .

<https://concepts.sagepub.com/social-science/concept/textbook_research>
  skos:prefLabel "textbook research"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/media_research> .

<https://concepts.sagepub.com/social-science/concept/conceptgroup/concepts>
  a skos:Collection, isothes:ConceptGroup ;
  skos:prefLabel "concepts"@en ;
  skos:member <https://concepts.sagepub.com/social-science/concept/media_research> .

<https://concepts.sagepub.com/social-science/concept/media_studies>
  skos:prefLabel "media studies"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/media_research> .