@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix isothes: <http://purl.org/iso25964/skos-thes#> .

<https://concepts.sagepub.com/social-science/concept/semiotic,_linguistic,_and_discursive_orientations>
  skos:prefLabel "semiotic, linguistic, and discursive orientations"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/positioning_theory> .

<https://concepts.sagepub.com/social-science/concept/social-interactional_orientations>
  skos:prefLabel "social-interactional orientations"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/positioning_theory> .

<https://concepts.sagepub.com/social-science/concept/critical_orientations>
  skos:prefLabel "critical orientations"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/positioning_theory> .

<https://concepts.sagepub.com/social-science/concept/positioning_theory>
  skos:definition "Positioning theory can be traced to several sources from within the disciplines of marketing, social psychology, and linguistics. Within the field of marketing, positioning refers to the strategic use of communication to position products in the marketplace. [Source: <a href=\"https://sk.sagepub.com/reference/communicationtheory/n289.xml\" target=\"_blank\" data-id=\"to-sk\">Encyclopedia of Communication Theory; Positioning Theory</a>]"@en ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/phenomenological_analysis>, <https://concepts.sagepub.com/social-science/concept/social-interactional_orientations>, <https://concepts.sagepub.com/social-science/concept/semiotic,_linguistic,_and_discursive_orientations>, <https://concepts.sagepub.com/social-science/concept/phenomenology>, <https://concepts.sagepub.com/social-science/concept/critical_orientations> ;
  skos:prefLabel "positioning theory"@en ;
  a skos:Concept .

<https://concepts.sagepub.com/social-science/concept/phenomenology>
  skos:prefLabel "phenomenology"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/positioning_theory> .

<https://concepts.sagepub.com/social-science/concept/phenomenological_analysis>
  skos:prefLabel "phenomenological analysis"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/positioning_theory> .

<https://concepts.sagepub.com/social-science/concept/conceptgroup/methods>
  a skos:Collection, isothes:ConceptGroup ;
  skos:prefLabel "methods"@en ;
  skos:member <https://concepts.sagepub.com/social-science/concept/positioning_theory> .