@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix isothes: <http://purl.org/iso25964/skos-thes#> .

<https://concepts.sagepub.com/social-science/concept/social_service_publicity>
  skos:prefLabel "social service publicity"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/publicity> .

<https://concepts.sagepub.com/social-science/concept/institutional_advancement>
  skos:prefLabel "institutional advancement"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/publicity> .

<https://concepts.sagepub.com/social-science/concept/media_coverage>
  skos:prefLabel "media coverage"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/publicity> .

<https://concepts.sagepub.com/social-science/concept/publicity>
  skos:definition "Publicity is the collective efforts of an organization's communicators to attract attention for an organizational initiative, product, or service. Consideration of publicity, its historical practice, and continuing use as a promotional vehicle may be changing because of advancements in communication technology and public use of digital and social media tools. [Source: <a href=\"https://sk.sagepub.com/reference/sportsmagementmarketing/n621.xml\" target=\"_blank\" data-id=\"to-sk\">Encyclopedia of Sports Management and Marketing; Publicity</a>]"@en ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/social_service_publicity>, <https://concepts.sagepub.com/social-science/concept/media_coverage>, <https://concepts.sagepub.com/social-science/concept/institutional_advancement>, <https://concepts.sagepub.com/social-science/concept/health_service_publicity> ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/mass_communication>, <https://concepts.sagepub.com/social-science/concept/information_dissemination> ;
  skos:prefLabel "publicity"@en ;
  a skos:Concept .

<https://concepts.sagepub.com/social-science/concept/mass_communication>
  skos:prefLabel "mass communication"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/publicity> .

<https://concepts.sagepub.com/social-science/concept/conceptgroup/concepts>
  a skos:Collection, isothes:ConceptGroup ;
  skos:prefLabel "concepts"@en ;
  skos:member <https://concepts.sagepub.com/social-science/concept/publicity> .

<https://concepts.sagepub.com/social-science/concept/health_service_publicity>
  skos:prefLabel "health service publicity"@en ;
  a skos:Concept ;
  skos:broader <https://concepts.sagepub.com/social-science/concept/publicity> .

<https://concepts.sagepub.com/social-science/concept/information_dissemination>
  skos:prefLabel "information dissemination"@en ;
  a skos:Concept ;
  skos:narrower <https://concepts.sagepub.com/social-science/concept/publicity> .