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... > social science subjects > communication and media studies > communication studies > communication theory > interpersonal concepts > action assembly theory
... > social science subjects > communication and media studies > communication studies > communication theory > psycho-cognitive orientations > action assembly theory

Preferred term

action assembly theory  

Definition

  • Action assembly theory (AAT) is an approach to explicating the processes by which people produce verbal and nonverbal messages. The domain encompassed by verbal and nonverbal message production is obviously quite broad, and thus AAT addresses issues such as the nature of consciousness, the processes that give rise to creativity in what people think and do, the link between thoughts and overt actions, the relationship between verbal and nonverbal components of behavior, and how people plan and edit what they say. [Source: Encyclopedia of Communication Theory; Action Assembly Theory]

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https://concepts.sagepub.com/social-science/concept/action_assembly_theory

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