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Sage Social Science Thesaurus

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Concept information

... > contexts > population characteristics > socioeconomic factors > poverty > measurements and definitions of poverty > demographics
social science subjects > health and social care > health care management > pharmaceuticals and clinical trials > demographics

Preferred term

demographics  

Definition

  • Demographics are characteristics of human populations. Statistics on demographics as they pertain to consumer markets are important factors to be considered when attempting to understand consumer behavior. [Source: Green Consumerism: An A-to-Z Guide; Demographics]

Broader concept

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URI

https://concepts.sagepub.com/social-science/concept/demographics

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