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... > social science subjects > business and management > international business > economics of international business > economic theories of international business > follow-the-leader theory

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follow-the-leader theory  

Definition

  • Follow-the-leader theory is an investment strategy that calls for investing money in the areas where already successful investors are putting it. It is essentially a form of momentum investment strategy, and reflects economist John Maynard Keynes's comparison of the stock market to a beauty contest: Just as the most beautiful woman on the dais only wins if she's voted for, the strongest stock only rises in value if people buy it. [Source: Encyclopedia of Business in Today's World; Follow-the-Leader Theory]

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https://concepts.sagepub.com/social-science/concept/follow-the-leader_theory

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