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Preferred term

global culture and media  

Definition

  • The notion of a global culture, along with globalization, globality, and globalism, is among the various ideas associated with the term global that began to be used at the end of the 1980s and have become keywords or master concepts since. Global culture was the object of a certain amount of scholarly attention in the 1990s but has been evoked less frequently since then, although the notion retains substantial purchase in the popular imagination and in the institutionalized discourses of international cultural politics and diplomacy. [Source: Encyclopedia of Global Studies; Global Culture, Media]

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https://concepts.sagepub.com/social-science/concept/global_culture_and_media

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