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lifestyle research  

Definition

  • Lifestyle research stands at the boundary between a number of traditional academic disciplines, developing expertise from sociology and the social sciences in areas as distinct as business, retailing, marketing, understanding of consumers, and health and social care. The very diversity of fields and disciplines with an interest in lifestyle research creates complexity in an already dynamic and fast-changing area of research. [Source: Encyclopedia of Business in Today's World; Lifestyle Research]

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https://concepts.sagepub.com/social-science/concept/lifestyle_research

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