Skip to main content

Search from vocabulary

Content language

Concept information

Preferred term

representativeness heuristic  

Definition

  • This entry provides a brief explanation and background for the representativeness heuristic, a cognitive process hypothesized to underlie people's intuitive judgments of probability. Heuristics and Biases The representativeness heuristic is a theoretical construct that forms part of the influential heuristics and biases framework for explaining intuitive judgment in humans pioneered by Daniel Kahneman and Amos Tversky in the 1970s. [Source: Encyclopedia of the Mind; Representativeness Heuristic]

Belongs to group

URI

https://concepts.sagepub.com/social-science/concept/representativeness_heuristic

Download this concept: