Concept information
Preferred term
sampling techniques
Definition
- For describing or testing hypotheses about a population, sampling a small portion of the population is often preferable to taking a census of the entire population. Taking a sample is usually less expensive and less time-consuming than taking a census and more accurate because more effort and care can be spent ensuring that the right data are gathered in the right way. [Source: Encyclopedia of Industrial and Organizational Psychology; Sampling Techniques]
Broader concept
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/sampling_techniques
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