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Americanization of media  

Definition

  • At a time when economic, political, environmental, cultural, social, and even religious issues are raised on a global scale, communication research is faced with the question of the media's power to influence these issues and their outcome. This question is usually phrased in terms of the overwhelming presence of U.S. media and their contents around the globe. [Source: Encyclopedia of Communication Theory; Americanization of Media]

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https://concepts.sagepub.com/social-science/concept/Americanization_of_media

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