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Gallup polls  

Definition

  • In 1935, educator and researcher George Gallup (1901–1984) founded the precursor to the Gallup Organization with his creation of the American Institute of Public Opinion. Although the Gallup Organization serves multiple functions in business, management, and consulting, it is best known for its international reputation as a trusted source for measuring public opinion through its numerous and varied Gallup Polls. [Source: Encyclopedia of the Social and Cultural Foundations of Education; Gallup Polls]

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https://concepts.sagepub.com/social-science/concept/Gallup_polls

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