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Preferred term

Q methodology  

Definition

  • Q methodology was invented by British psychologist and physicist William Stephenson (1902–1989) and provides both the tools and the philosophy for the systematic study of subjective behavior. Stephenson first introduced his innovation in 1935; however, it was publication of his The Study of Behavior, in 1953, that brought his ideas to a wider audience, and it is in this book that he fully explores the utility of Q methodology for researchers interested in studying subjectivity. [Source: Encyclopedia of Measurement and Statistics; Q Methodology]

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https://concepts.sagepub.com/social-science/concept/Q_methodology

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