Concept information
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communication and media studies
communication studies
science and technology communication
changing awareness, opinion, and behavior
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health care facilities, manpower, and services
health promotion
health education
health campaigns
Preferred term
anti-smoking campaigns
Definition
- Anti-smoking campaigns refers to purposeful efforts, usually involving some form of mass media, to reduce cigarette smoking in a population. These efforts include paid media campaigns to reduce cigarette smoking, anti-smoking campaigns that operate through donated media time, and coordinated attempts to generate awareness about negative aspects of smoking. [Source: Encyclopedia of Science and Technology Communication; Anti-Smoking Campaigns]
Broader concept
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/anti-smoking_campaigns
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