Concept information
Preferred term
consumer choice
Definition
- Freedom of choice is one of the core ideas underpinning the functioning of (post)modern society. Although choice means different things to different people in various points in time, its positive connotations are rarely questioned. [Source: Encyclopedia of Consumer Culture; Consumer (Freedom of) Choice]
Broader concept
Narrower concepts
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/consumer_choice
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