Concept information
Preferred term
corporate public affairs
Definition
- Corporate public affairs is that arm of the organization that deals with interactions of the organization in the nonmarketplace arena of action. The external environment in which organizations operate today is becoming increasingly intrusive and active in attempts to influence and shape organizational actions and decisions. [Source: Encyclopedia of Business Ethics and Society; Corporate Public Affairs]
Broader concept
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/corporate_public_affairs
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