Concept information
Preferred term
culture-specific values
Definition
- For American companies to conduct successful business globally, cultural values must not be ignored. The attitude of “if it works in America, it will work anywhere” should not prevail. [Source: Encyclopedia of Business in Today's World; Culture-Specific Values]
Broader concept
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/culture-specific_values
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