Concept information
Preferred term
focus groups
Definition
- Focus groups are a qualitative research method utilized to enhance understanding about a particular phenomenon. In a focus group, participants are gathered together to share perspectives and thoughts regarding a pre-defined topic. [Source: The SAGE Encyclopedia of Action Research; Focus Groups]
Broader concept
Narrower concepts
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/focus_groups
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