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... > social science subjects > psychology > social psychology > interpersonal relationships > human relationships > dating, courtship, and marriage > hard-to-get phenomenon
... > social science subjects > sociology > social interaction > human relationships > dating, courtship, and marriage > hard-to-get phenomenon
... > social science subjects > sociology > social theory > micro-interactionist theory > social interaction > human relationships > dating, courtship, and marriage > hard-to-get phenomenon

Preferred term

hard-to-get phenomenon  

Definition

  • The hard-to-get phenomenon refers to the notion, held across diverse cultures and espoused by sources ranging from Socrates to Ovid to the Kama Sutra, that individuals experience greater attraction to a person who is or seems difficult to attract than to a person who is or seems easy to attract. Although theorizing on the hard-to-get phenomenon dates back to ancient times, the phenomenon did not receive empirical attention until the 1970s. [Source: Encyclopedia of Human Relationships; Hard-to-Get Phenomenon]

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https://concepts.sagepub.com/social-science/concept/hard-to-get_phenomenon

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