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... > social science subjects > communication and media studies > communication studies > political communications > books, films, journals, television > political campaign communication
... > social science subjects > communication and media studies > media studies > media forms > journalism > political communications > books, films, journals, television > political campaign communication
... > social science subjects > library and information science > information science > publishing > journalism > political communications > books, films, journals, television > political campaign communication
... > social science subjects > business and management > types of industry > communication industry > book industry > publishing industry > journalism > political communications > books, films, journals, television > political campaign communication
... > social science subjects > health and social care > health and society > cancer and society > industry > book industry > publishing industry > journalism > political communications > books, films, journals, television > political campaign communication
... > social science subjects > library and information science > information science > publishing > book industry > publishing industry > journalism > political communications > books, films, journals, television > political campaign communication
... > social science subjects > politics and international relations > political science > political communications > books, films, journals, television > political campaign communication

Preferred term

political campaign communication  

Definition

  • Judith Trent and Robert Friedenberg (2004) have done a superb job of providing readers with a broad picture and a truly honest view of politics, candidates, and campaigns in their book, Political Campaign Communication. Trent and Friedenberg include perspectives from other disciplines, but ultimately they believe the backbone of political campaigns is found within the art and power of communication. [Source: Encyclopedia of Political Communication; Political Campaign Communication]

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https://concepts.sagepub.com/social-science/concept/political_campaign_communication

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