Concept information
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communication and media studies
communication studies
communication theory
interpersonal concepts
Preferred term
rhetorical sensitivity
Definition
- Rhetorical sensitivity, a term coined by Roderick Hart and Don Burks in 1972, is a concept related to communicators' attitudes about how to encode, or state, spoken messages. Although the theory identifies various attitudes in this regard, rhetorical sensitivity represents an ideal way to present messages, based on consistent scholarly ideas throughout the 2,300 years of the rhetorical tradition. [Source: Encyclopedia of Communication Theory; Rhetorical Sensitivity]
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/rhetorical_sensitivity
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