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... > social science subjects > communication and media studies > communication studies > science and technology communication > audiences, opinions, and effects > role models in science

Preferred term

role models in science  

Definition

  • The term role model was brought into common usage by American sociologist Robert K. Merton, known for his studies of the sociology of science and the interplay between science and its social, religious, and cultural environments. The term was first applied to a 1960s study of the socialization of medical students and is now widely used to conceptualize how individuals influence the social behaviors of others. [Source: Encyclopedia of Science and Technology Communication; Role Models in Science]

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https://concepts.sagepub.com/social-science/concept/role_models_in_science

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