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sampling techniques  

Definition

  • For describing or testing hypotheses about a population, sampling a small portion of the population is often preferable to taking a census of the entire population. Taking a sample is usually less expensive and less time-consuming than taking a census and more accurate because more effort and care can be spent ensuring that the right data are gathered in the right way. [Source: Encyclopedia of Industrial and Organizational Psychology; Sampling Techniques]

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https://concepts.sagepub.com/social-science/concept/sampling_techniques

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