Concept information
Preferred term
the media
Definition
- Mass communication is the process by which messages created by one person or a group of people are transmitted to a large audience. This process is made possible by the existence of a device (medium) that has the possibility to reach a large number of people. [Source: Encyclopedia of Power; Media, The]
Broader concept
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/the_media
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