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... > social science subjects > communication and media studies > communication studies > communication theory > applications and contexts > visual communication theories
... > social science subjects > communication and media studies > communication studies > communication theory > rhetorical orientations > visual communication theories
... > social science subjects > communication and media studies > communication studies > communication theory > semiotic, linguistic, and discursive orientations > visual communication theories

Preferred term

visual communication theories  

Definition

  • In the 21st century, visual modes of communication will become more dominant and more important to cultural functioning than verbal modes. Indeed, many developments in visual technology throughout the 20th century have laid the groundwork for this revolution. [Source: Encyclopedia of Communication Theory; Visual Communication Theories]

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https://concepts.sagepub.com/social-science/concept/visual_communication_theories

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