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strategy and ethics  

Definition

  • Strategy is commonly understood to be a plan of action adopted by an organization to attain its goals, while ethics can be described as a system of moral values and principles that govern the conduct of an individual or a group. In a business enterprise, strategy reflects a company's pattern of decisions, commitments, and actions undertaken by the company to improve its competitiveness and generate profits for its owners. [Source: Encyclopedia of Business Ethics and Society; Strategy and Ethics]

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https://concepts.sagepub.com/social-science/concept/strategy_and_ethics

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