Concept information
Preferred term
Sidney Kraus
Definition
- Sidney Kraus was among the first observers of political communication to perceive and bring attention to the important function served in election campaigns by televised political debates. He was also among the first to begin challenging the limited effects model of media effects, particularly with regard to television, which had long dominated the field. [Source: Encyclopedia of Political Communication; Kraus, Sidney (1927—)]
Broader concept
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/Sidney_Kraus
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