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... > contexts > population characteristics > socioeconomic factors > poverty > causes of poverty > fraud > commercial fraud > deceptive advertising
... > social science subjects > criminology and criminal justice > criminology > social history of crime > crimes in America > fraud > commercial fraud > deceptive advertising
... > social science subjects > psychology > behavior mechanisms > behavior (psychology) > antisocial behavior > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > criminology and criminal justice > crimes and offenses > antisocial behavior > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > psychology > behavior mechanisms > human development > mental health, mental disorders, and special groups > antisocial behavior > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > psychology > social psychology > antisocial behavior > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > business and management > sociology of work > sociology of work encyc > everyday life at work > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > sociology > sociology of work > sociology of work encyc > everyday life at work > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > communication and media studies > media studies > media forms > journalism > issues and controversies > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > library and information science > information science > publishing > journalism > issues and controversies > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > business and management > types of industry > communication industry > book industry > publishing industry > journalism > issues and controversies > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > health and social care > health and society > cancer and society > industry > book industry > publishing industry > journalism > issues and controversies > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > library and information science > information science > publishing > book industry > publishing industry > journalism > issues and controversies > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > psychology > behavior mechanisms > behavior (psychology) > social behavior > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > sociology > sociology of organizations, institutions and structure > communities (sociology) > social life > social behavior > deception > fraud > commercial fraud > deceptive advertising
... > social science subjects > business and management > business ethics > finance ethics > fraud > commercial fraud > deceptive advertising
... > social science subjects > politics and international relations > governance > crisis management > financial crises > fraud > commercial fraud > deceptive advertising
... > social science subjects > business and management > management settings > business management > governance > crisis management > financial crises > fraud > commercial fraud > deceptive advertising
... > social science subjects > criminology and criminal justice > crimes and offenses > white collar crimes > fraud > commercial fraud > deceptive advertising
... > contexts > population characteristics > socioeconomic factors > poverty > causes of poverty > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > criminology and criminal justice > criminology > social history of crime > crimes in America > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > psychology > behavior mechanisms > behavior (psychology) > antisocial behavior > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > criminology and criminal justice > crimes and offenses > antisocial behavior > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > psychology > behavior mechanisms > human development > mental health, mental disorders, and special groups > antisocial behavior > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > psychology > social psychology > antisocial behavior > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > business and management > sociology of work > sociology of work encyc > everyday life at work > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > sociology > sociology of work > sociology of work encyc > everyday life at work > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > communication and media studies > media studies > media forms > journalism > issues and controversies > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > library and information science > information science > publishing > journalism > issues and controversies > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > business and management > types of industry > communication industry > book industry > publishing industry > journalism > issues and controversies > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > health and social care > health and society > cancer and society > industry > book industry > publishing industry > journalism > issues and controversies > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > library and information science > information science > publishing > book industry > publishing industry > journalism > issues and controversies > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > psychology > behavior mechanisms > behavior (psychology) > social behavior > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > sociology > sociology of organizations, institutions and structure > communities (sociology) > social life > social behavior > deception > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > business and management > business ethics > finance ethics > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > politics and international relations > governance > crisis management > financial crises > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > business and management > management settings > business management > governance > crisis management > financial crises > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > criminology and criminal justice > crimes and offenses > white collar crimes > fraud > commercial fraud > consumer fraud > deceptive advertising
... > social science subjects > business and management > business ethics > marketing ethics > consumer fraud > deceptive advertising
social science subjects > business and management > business ethics > marketing ethics > deceptive advertising

Preferred term

deceptive advertising  

Definition

  • As it is used by regulators, the courts, and social scientists, deceptive advertising is a technical, legal term: A deceptive advertisement is one that involves a representation, omission, or practice likely to mislead a reasonable consumer. To be regulable under the law, however, a further condition must be met: The deception must be “material,” which is to say that it must be likely to detrimentally affect the consumer's purchasing decisions. [Source: Encyclopedia of Business Ethics and Society; Deceptive Advertising]

Broader concept

Belongs to group

URI

https://concepts.sagepub.com/social-science/concept/deceptive_advertising

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