Terminology Service: SST: social identity model of deindividuation effects

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social identity model of deindividuation effects

The social identity model of deindividuation effects (SIDE model) explains how group behavior is affected by anonymity and identifiability. There are many social situations in which people interact in relatively anonymous ways. [Source: Encyclopedia of Group Processes & Intergroup Relations; Social Identity Model of Deindividuation Effects]

https://concepts.sagepub.com/social-science/concept/social_identity_model_of_deindividuation_effects

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