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social science subjects > psychology > cognitive psychology > emotion > affect heuristic
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... > social science subjects > business and management > management settings > resource management > resource development > human resource development > training > vocational education and training > professional development > assessment > personality assessment > emotion > affect heuristic
... > social science subjects > politics and international relations > governance > crisis management > issues in crisis management > training > vocational education and training > professional development > assessment > personality assessment > emotion > affect heuristic
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... > social science subjects > psychology > cross-cultural psychology > multicultural psychology > sociological issues > intergroup relations > justice > juvenile justice > treatment and interventions for delinquency > assessment > personality assessment > emotion > affect heuristic
... > social science subjects > psychology > applied psychology > cross-cultural psychology > multicultural psychology > sociological issues > intergroup relations > justice > juvenile justice > treatment and interventions for delinquency > assessment > personality assessment > emotion > affect heuristic
... > social science subjects > psychology > social psychology > group dynamics > theory (group processes) > justice > juvenile justice > treatment and interventions for delinquency > assessment > personality assessment > emotion > affect heuristic
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... > social science subjects > counseling and psychotherapy > counseling > assessment, testing, and research methods > personality assessment > emotion > affect heuristic
... > social science subjects > psychology > psychological assessment > personality assessment > emotion > affect heuristic
... > social science subjects > psychology > applied psychology > industrial psychology > understanding and assessing individual differences > personality assessment > emotion > affect heuristic

Preferred term

affect heuristic  

Definition

  • Definition A judgment is said to be based on a heuristic when a person assesses a specified target attribute (e.g., the risk of an approaching stranger in the street) by substituting a related attribute that comes quickly to mind (e.g., intuitive feelings of fear or anxiety) for a more complex analysis (e.g., detailed reasons or calculations indicating why the risk is high or low). The affect heuristic describes an aspect of human thinking whereby feelings serve as cues to guide judgments and decisions. [Source: Encyclopedia of Social Psychology; Affect Heuristic]

Broader concept

Belongs to group

URI

https://concepts.sagepub.com/social-science/concept/affect_heuristic

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