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Preferred term

consumer regulation  

Definition

  • Long-standing debates about the power of consumers, in relation to production, social distinctions, and global inequalities, are in many ways also debates about consumer regulation, about how people in their capacity as consumers are being formed, framed, influenced by, and influencing social institutions and processes. But, increasingly, regulation is used more narrowly, taken to represent mechanisms that intentionally steer people's actions in certain directions. [Source: Encyclopedia of Consumer Culture; Consumer Regulation]

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https://concepts.sagepub.com/social-science/concept/consumer_regulation

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