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diffusion/contagion networks  

Definition

  • Diffusion is the spread of new ideas, products, or opinions through a social system. The study of diffusions has examined various concepts such as family planning practices, medical technology, policy innovation, and educational innovations, to name just a few. [Source: Encyclopedia of Social Networks; Diffusion/Contagion Networks]

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https://concepts.sagepub.com/social-science/concept/diffusion_contagion_networks

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