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social science subjects > sociology > gender and sexuality > impact of natural experiments on gender roles
... > social science subjects > psychology > social psychology > social psychology research > methods > research methods > impact of natural experiments on gender roles
... > social science subjects > sociology > anthropology > research/theoretical frameworks > research methods > impact of natural experiments on gender roles
... > social science subjects > communication and media studies > media studies > media and society > youth and media > research methods > impact of natural experiments on gender roles

Preferred term

impact of natural experiments on gender roles  

Definition

  • What are the effects of media portrayals on genderrelated attitudes and beliefs? Content analyses of television and other media have consistently demonstrated since the 1950s that males are overrepresented, with two to three times as many male as female characters on TV. Both males and females are portrayed most often in traditional gender roles, that is, in stereotyped ways. Whereas it is relatively easy from a methodological point of view to document gender portrayals in various media, both quantitatively and qualitatively, it is substantially more difficult to document the effects of those portrayals. [Source: Encyclopedia of Children, Adolescents, and the Media; Natural Experiments, Impact on Gender Roles]

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https://concepts.sagepub.com/social-science/concept/impact_of_natural_experiments_on_gender_roles

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