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... > social science subjects > communication and media studies > communication studies > communication theory > cultural orientations > myth and mythic criticism
... > social science subjects > communication and media studies > communication studies > communication theory > rhetorical orientations > myth and mythic criticism
... > social science subjects > communication and media studies > communication studies > communication theory > theory, metatheory, methodology, and inquiry > myth and mythic criticism

Preferred term

myth and mythic criticism  

Definition

  • Myths are enduring big stories that, neither literally true nor false, are more or less functional for interpreting human experience and giving life shape, substance, and meaning. Speaking to universal and cultural beliefs, values, and experiences, myths are articulated in dreams and cultural artifacts and are actualized in rituals. [Source: Encyclopedia of Communication Theory; Myth and Mythic Criticism]

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https://concepts.sagepub.com/social-science/concept/myth_and_mythic_criticism

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