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polls  

Definition

  • Polls are a useful method for collecting information about the public's opinions, attitudes, and behavior in a variety of political contexts. Good-quality polling results in information that describes these attributes of a relevant population to which inferences can be drawn from the sample of the respondents who were interviewed. [Source: Encyclopedia of Political Communication; Polls]

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https://concepts.sagepub.com/social-science/concept/polls

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