Skip to main content

Search from vocabulary

Content language

Concept information

Preferred term

product classes  

Definition

  • Product classes are groupings of products into meaningfully different categories based on aspects of their marketing characteristics and/or characteristics of their purchasers. Products are normally classified as either consumer products (purchased by final household consumers for their own personal use and satisfaction) or organizational products (purchased by organizations for the production of other products and services). [Source: Encyclopedia of Health Care Management; Product Classes]

Belongs to group

URI

https://concepts.sagepub.com/social-science/concept/product_classes

Download this concept: