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Preferred term

selling products and services  

Definition

  • Selling is one of the principal activities of any business, an indispensable core activity; without sales, there is no business. In its simplest terms, selling is the offer of the business's product for cash or barter, a value of which the seller sees as being equal to or greater than the product's value. [Source: Encyclopedia of New Venture Management; Selling Products and Services]

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URI

https://concepts.sagepub.com/social-science/concept/selling_products_and_services

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