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... > social science subjects > communication and media studies > communication studies > science and technology communication > theory and research > spiral of silence and science

Preferred term

spiral of silence and science  

Definition

  • Now in its fourth decade since first proposed by German pollster Elizabeth Noelle-Neumann, spiral of silence or SOS theory continues to attract interest and maintain its relevance today. The theory spans individual, organizational, and societal levels; assumes a social constructionist stance (that is, it assumes that reality as we perceive it is socially produced); and includes elements of both mediated and interpersonal communication. [Source: Encyclopedia of Science and Technology Communication; Spiral of Silence and Science]

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https://concepts.sagepub.com/social-science/concept/spiral_of_silence_and_science

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