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Preferred term

big data  

Definition

  • MaryAnne Gobble writes that the definition of big data is multifaceted, ambiguous, and dynamic, suggesting the term has different meanings between academic disciplines and practitioners. Put simply, big data sets are too big because of their volume, speed of information or velocity, or because of the variety in the type of data. [Source: Encyclopedia of Social Media and Politics; Big Data]

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URI

https://concepts.sagepub.com/social-science/concept/big_data

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