Concept information
Preferred term
political public relations
Definition
- Political public relations refers to the strategic communication activities of actors participating in the political process that aim at informative and persuasive goals in order to realize single interests. Beyond this rather general outline, however, the concept of public relations is quite inconsistent. [Source: Encyclopedia of Political Communication; Public Relations, Political]
Broader concept
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/political_public_relations
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