Concept information
Preferred term
National Association of Broadcasters
Definition
- the industry association that represents the interests of free, over-the-air television and radio broadcasters; promotes and protects interests at the federal level, does industry research for the betterment of practice, and keeps members current on policy issues, technological developments, and management trends. [Source: Dictionary of Marketing Communications; National Association of Broadcasters (NAB)]
Broader concept
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/National_Association_of_Broadcasters
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