Concept information
Preferred term
commercial television and radio in schools
Definition
- Commercial television and commercial radio came into schools notably later than advertising and marketing into media in general. Whereas the marketing trend began in the early 1920s, commercial television did not enter schools until 1979. [Source: Encyclopedia of Children, Adolescents, and the Media; Commercial Television and Radio in Schools]
Broader concept
Belongs to group
URI
https://concepts.sagepub.com/social-science/concept/commercial_television_and_radio_in_schools
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