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social science subjects > business and management > marketing (business) > market segmentation
social science subjects > health and social care > health care management > marketing and customer value > market segmentation
social science subjects > business and management > marketing (business) > strategic marketing > market segmentation
... > social science subjects > business and management > marketing (business) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > social psychology > action control > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > crisis management > civil crisis management > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > crisis management > civil crisis management > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > cognitive psychology > learning and perception > cognitive processes > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > cognitive psychology > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > social psychology > judgment and decision making > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management skills > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > applied psychology > educational psychology > aptitude > academic ability > skills (abilities) > management skills > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > education studies > educational psychology > aptitude > academic ability > skills (abilities) > management skills > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > behavior mechanisms > human development > intelligence, ability, and aptitude > aptitude > academic ability > skills (abilities) > management skills > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > leadership (business) > process approach to leadership > situational leadership > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > cognitive psychology > thinking (psychology) > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > cognitive psychology > mental processes > thinking (psychology) > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > contexts > population characteristics > socioeconomic factors > poverty > economics of poverty > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > behavior mechanisms > human development > laws and policies > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > political science > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > administration > public administration > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > administration > public administration > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > public administration > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > public administration > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > political science > public administration > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > public-sector management > public administration > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > public-sector management > public administration > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > social problems > social problems encyc > politics, power, and war > social control > formal social control > social control policies > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > sociology of organizations, institutions and structure > communities (sociology) > politics and law > social control > formal social control > social control policies > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > sociology of education > educational process: societal perspectives > types of policy > social control policies > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > education studies > sociology of education > educational process: societal perspectives > types of policy > social control policies > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > health and social care > health care management > health care economics and organizations > types of policy > social control policies > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > sociology of education > educational process: societal perspectives > types of policy > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > education studies > sociology of education > educational process: societal perspectives > types of policy > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > health and social care > health care management > health care economics and organizations > types of policy > public policy > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > social psychology > social psychology research > methods > research design > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > social research > research methods and evaluation > research design > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > sociology of education > education in society and culture > multiculturalism and special populations > African American education > publications > literature reviews > synthesis > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > education studies > sociology of education > education in society and culture > multiculturalism and special populations > African American education > publications > literature reviews > synthesis > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > communication and media studies > communication studies > communications media > publications > literature reviews > synthesis > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > library and information science > information science > communications media > publications > literature reviews > synthesis > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > educational systems > curriculum > curriculum studies > publications > literature reviews > synthesis > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > library and information science > information science > information materials > publications > literature reviews > synthesis > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > social psychology > social psychology research > methods > research design > literature reviews > synthesis > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > social research > research methods and evaluation > research design > literature reviews > synthesis > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > social research > research methods and evaluation > concepts & philosophies > synthesis > policy analysis > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > sociology of education > education in society and culture > evaluation, testing, and research methods > qualitative research > qualitative data collection > vignette > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > education studies > sociology of education > education in society and culture > evaluation, testing, and research methods > qualitative research > qualitative data collection > vignette > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > educational systems > curriculum > curriculum studies > inquiry and research > qualitative research > qualitative data collection > vignette > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > social research > research > qualitative research > qualitative data collection > vignette > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > social research > research methods and evaluation > qualitative research > qualitative data collection > vignette > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > sociology of education > education in society and culture > theories, models, and philosophical perspectives > qualitative research > qualitative data collection > vignette > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > education studies > sociology of education > education in society and culture > theories, models, and philosophical perspectives > qualitative research > qualitative data collection > vignette > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > social psychology > social psychology research > methods > research design > vignette > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > social research > research methods and evaluation > research design > vignette > decision making > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > economic governance > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > economic governance > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > social problems > social problems encyc > economics and work > economic development > international development > economic governance > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > international business > economics of international business > economic development > international development > economic governance > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > political science > ideologies > libertarianism > libertarianism and policy > economic development > international development > economic governance > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > economics > macroeconomics > economic development > international development > economic governance > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > economics > economic concepts > political economy > economic development > international development > economic governance > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > political science > political economy > economic development > international development > economic governance > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > international development > economic governance > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > international development > economic governance > planning (general) > marketing planning > strategic marketing > market segmentation
... > contexts > population characteristics > socioeconomic factors > poverty > economics of poverty > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > psychological assessment > educational and child assessment > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > cognitive psychology > learning and perception > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management skills > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > applied psychology > educational psychology > aptitude > academic ability > skills (abilities) > management skills > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > education studies > educational psychology > aptitude > academic ability > skills (abilities) > management skills > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > behavior mechanisms > human development > intelligence, ability, and aptitude > aptitude > academic ability > skills (abilities) > management skills > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > political science > political theory > modern political thought > power and authority > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > political science > political theory > power and authority > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > administration > public administration > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > administration > public administration > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > public administration > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > public administration > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > political science > public administration > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > public-sector management > public administration > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > public-sector management > public administration > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > contexts > population characteristics > socioeconomic factors > poverty > economics of poverty > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > behavior mechanisms > human development > laws and policies > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > political science > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > administration > public administration > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > administration > public administration > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > public administration > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > public administration > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > political science > public administration > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > politics and international relations > governance > public-sector management > public administration > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > business management > governance > public-sector management > public administration > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > social problems > social problems encyc > politics, power, and war > social control > formal social control > social control policies > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > sociology of organizations, institutions and structure > communities (sociology) > politics and law > social control > formal social control > social control policies > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > sociology of education > educational process: societal perspectives > types of policy > social control policies > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > education studies > sociology of education > educational process: societal perspectives > types of policy > social control policies > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > health and social care > health care management > health care economics and organizations > types of policy > social control policies > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > sociology of education > educational process: societal perspectives > types of policy > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > education studies > sociology of education > educational process: societal perspectives > types of policy > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > health and social care > health care management > health care economics and organizations > types of policy > public policy > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > social psychology > social psychology research > methods > research design > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > social research > research methods and evaluation > research design > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > sociology > sociology of education > education in society and culture > multiculturalism and special populations > African American education > publications > literature reviews > synthesis > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > education studies > sociology of education > education in society and culture > multiculturalism and special populations > African American education > publications > literature reviews > synthesis > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > communication and media studies > communication studies > communications media > publications > literature reviews > synthesis > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > library and information science > information science > communications media > publications > literature reviews > synthesis > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > education > educational systems > curriculum > curriculum studies > publications > literature reviews > synthesis > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > library and information science > information science > information materials > publications > literature reviews > synthesis > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > psychology > social psychology > social psychology research > methods > research design > literature reviews > synthesis > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > social research > research methods and evaluation > research design > literature reviews > synthesis > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
... > social science subjects > social research > research methods and evaluation > concepts & philosophies > synthesis > policy analysis > planning (general) > marketing planning > strategic marketing > market segmentation
social science subjects > business and management > strategic management > strategic marketing > market segmentation
... > social science subjects > business and management > organization studies > organization studies encyc > approaches to management theory > strategic management > strategic marketing > market segmentation
... > social science subjects > business and management > management settings > strategic management > strategic marketing > market segmentation
... > social science subjects > business and management > entrepreneurship > new venture management > entrepreneurship financing and economic development > strategy (organizational) > strategic management > strategic marketing > market segmentation
... > social science subjects > health and social care > health care management > strategy (organizational) > strategic management > strategic marketing > market segmentation

Preferred term

market segmentation  

Definition

  • Marketing segmentation is dividing a market into submarkets in which each submarket has different needs and wants and targeting these submarkets with different products. Sometimes products aimed at diverse segments are only slightly different, but enough to make buyers feel that they are purchasing products to satisfy their needs and wants better than an average product. [Source: Encyclopedia of Health Care Management; Market Segmentation]

Broader concept

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URI

https://concepts.sagepub.com/social-science/concept/market_segmentation

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