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... > social science subjects > psychology > social psychology > interpersonal relationships > human relationships > communication processes > persuasion
... > social science subjects > sociology > social interaction > human relationships > communication processes > persuasion
... > social science subjects > sociology > social theory > micro-interactionist theory > social interaction > human relationships > communication processes > persuasion
... > social science subjects > business and management > organization studies > organization studies encyc > leadership theory > influence (psychology) > persuasion
... > social science subjects > psychology > social psychology > group dynamics > organizational behavior > leadership theory > influence (psychology) > persuasion
... > social science subjects > business and management > organization studies > organizational behavior > leadership theory > influence (psychology) > persuasion
... > social science subjects > business and management > organization studies > organization studies encyc > organizational behavior > leadership theory > influence (psychology) > persuasion
... > social science subjects > psychology > applied psychology > industrial psychology > organizational structure, design, and change > organizational behavior > leadership theory > influence (psychology) > persuasion
... > social science subjects > psychology > social psychology > group dynamics > organizational behavior > influence (psychology) > persuasion
... > social science subjects > business and management > organization studies > organizational behavior > influence (psychology) > persuasion
... > social science subjects > business and management > organization studies > organization studies encyc > organizational behavior > influence (psychology) > persuasion
... > social science subjects > psychology > applied psychology > industrial psychology > organizational structure, design, and change > organizational behavior > influence (psychology) > persuasion
social science subjects > psychology > social psychology > influence (psychology) > persuasion
... > social science subjects > psychology > social psychology > group dynamics > group influence > power (sociology) > types of power > influence (psychology) > persuasion
... > social science subjects > psychology > social psychology > interpersonal relationships > human relationships > psychological processes > persuasion
... > social science subjects > sociology > social interaction > human relationships > psychological processes > persuasion
... > social science subjects > sociology > social theory > micro-interactionist theory > social interaction > human relationships > psychological processes > persuasion
social science subjects > communication and media studies > communication studies > types of communication > persuasion
... > social science subjects > psychology > social psychology > group dynamics > group influence > power (sociology) > types of power > persuasion

Preferred term

persuasion  

Definition

  • Persuasion is a communicative act in which messages are conveyed with the intention of changing the attitudes or beliefs of others who retain free choice over their response to the message. Persuasion is usually construed as intentional and is thus a type of, but not synonymous with, social influence, which captures a broader range of means by which people affect one another's attitudes and behavior (e.g., social norms, social learning). [Source: Encyclopedia of Human Relationships; Persuasion]

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https://concepts.sagepub.com/social-science/concept/persuasion

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